Why a $60/$100 Planner Is Fairly Priced

A $60 planner might seem expensive—until you look at what actually goes into making it.

This planner is designed, printed, assembled, and shipped by one person: me. There’s no factory, no staff, and no mass production. Every page is carefully designed, tested, revised, and produced by hand in my home.

You’re not just paying for paper. You’re paying for:

• Hours of design and planning

• Years of learned skills and experience

• High-quality materials and printing

• Hands-on production and quality control

• Ethical, small-scale, independent work

Big brands can sell cheap planners because they mass-produce and outsource labor. Handmade work doesn’t work that way and it shouldn’t be priced like it does.

This planner is meant to be used intentionally, not replaced quickly. It’s a tool built with care, meant to support your time, goals, and daily life. You can reuse your planner inserts and just replace the dated paper portions for each new year.

A $60 price tag isn’t inflated.
It’s honest and it reflects the real work behind something made by one person, from start to finish.